Marketing Manager (Mat Leave - 12 Months FTC)

Fund services | Corporate | Capital markets | Private client | Regulatory & Compliance 

We help clients succeed by unlocking new value through expertise, trust and scale. We deliver solutions that solve complex challenges faced by asset managers, financial institutions, corporates, high net-worth individuals and family offices. 

With a curious mindset, we ask the right questions to get to the right solution, faster. We collaborate to win together, sharing successes and shaping the future of our global business. Our culture of support and recognition provides the tools and opportunities for you to grow, while unlocking the most value for our clients and making your mark with Ocorian. 

Expertise: We deliver specialist, tech-enabled solutions for our clients grounded on deep industry expertise. 

Trust: We’re a trusted partner to over 8,000 clients globally. We are proud to have long-lasting partnerships with our clients. 

Scale: With more than 1,500 colleagues, we operate across 20+ countries, our scale enables us to support our clients globally and locally, providing a seamless client experience across borders and service lines. 

What’s In It For You 

• Competitive salary 
• We are globally hybrid (please check the specifics for this role during interview process)
• Flexible working hours 
• Private Pension Plan fully paid by the company after probation
• Private medical insurance with Catastrophe cover fully paid by the company
• Employee recognition program and spot bonuses

Please note that we accept applicants in London and Dubai, as both are preferred locations for this role. 

PURPOSE OF THE JOB

Our Group Marketing function is core to Ocorian’s growth. We generate leads to drive revenue opportunities, we create platforms for our people to develop influential relationships, and we own and promote our brand reputation in the market.

In line with this purpose, the Marketing Manager role will help shape, build and deliver an impactful 3R-based (revenue, reputation and relationships) marketing plan for Ocorian’s Regulatory and Compliance service, which is part of our wider Funds Solutions business.

We are continually investing in our Group Marketing function, building our skillsets, our systems, and governance and our commercial impact. Our aim is for Ocorian Group Marketing to be an award-winning, highly recognised team in the industry – with clear career opportunities and role growth potential. 

MAIN RESPONSIBILITIES

• Partnering closely with key stakeholders, develop and implement the strategic marketing plan for the combined Regulatory and Compliance business and wider Funds Solutions business
• Provide marketing advice, expertise and support to enable our client-facing teams and brand ambassadors to maximise their market visibility to help amplify our brand profile overall.
• Create, build and promote high-quality, multi-channel campaigns that help RCL to drive revenue, grow our reputation and build influential relationships in the market.
• Advise on content, messaging and copy (e.g. for sales collateral, web content, content for webinars and events, social media) drawing on internal and external creative and technical resources where appropriate.
• Supporting new product introduction and services to appropriate market segments.
• Define customer journeys so that the appropriate nurture and touch points can be built into to support a positive customer experience and revenue generation.
• Build out segment personas, value propositions and customer experience across the buyer journey which can be implemented by the business across its global jurisdictions.
• Maintain an oversight of competitor positioning, building out battlecards to enable the business to identify and manage opportunities and threats.
• Help identify new product and service revenue opportunities.
• Input into Ocorian’s thought leadership programme for each service line, by working closely with both internal and external subject matter experts to produce an active and varied content calendar.
• Support our group-wide programme to continuously optimise marketing channels to drive leads and enquiries into Ocorian. Use keyword research from Ocorian’s digital teams and agencies to build a content plan to improve Ocorian’s organic rankings against agreed keywords and optimise content according to SEO principles.
• Work with internal teams and agencies to create and manage PR opportunities for the business.
• Assist with the implementation and localisation of global marketing campaigns.
• Assist the team with PR and 3rd party events/webinar activities, including building target media lists, journalist pitching, press releases and feature writing/advertorial.
• Be a brand guardian ensuring all output is consistently on brand voice, style and tone.
• Monitor industry and market news and current affairs in relevant markets and sectors to inform content development.

#LI-JM1
#LI-Hybrid

• 5+ years’ marketing experience in a similar role in a financial services business
• Knowledge of regulatory and compliance, funds, capital markets, private clients, or corporate administration sectors highly desired
• Development, ownership and measurement of marketing and campaign plans
• Value proposition, positioning and persona development
• Excellent English communication skills (written and spoken) - you know what works well on the web, social media, email and in print, with attention to detail.
• Experience producing thought leadership content.
• Ability to work autonomously and prioritise work.
• Creative mindset with an understanding of how to communicate visually and bring ideas to life in a variety of mediums.
• Project coordination: managing multiple stakeholders and activities to a deadline.
• Strong understanding of marketing analytical tools and hands-on experience of using marketing systems such as CRM, CMS, Google Analytics, marketing automation and email software (to measure the performance of the content plan and optimise accordingly
• Flexible, adaptable and resilient attitude
• Able to work calmly under pressure.
• Ability to interact confidently, build relationships quickly and establish credibility.

Our Values

All staff are expected to embody our core values that underpin everything that we do and that reflect the skills and behaviours we all need to be successful.  These are:

• We are CLIENT CENTRIC – Clients are at the centre of our world, and we’re committed to providing expertise and specialist solutions to meet their most complex challenges.
• We are AMBITIOUS – We aim high. We think and act globally, seizing every opportunity to delight our clients and support our colleagues - wherever in the world they may be.
• We are AGILE – We act on our initiative to get things done for our clients. Our independence gives us the flexibility and freedom to keep things simple, efficient and effective.
• We are COLLABORATIVE – With a curious mindset, we ask the right questions to get to the right solution, for our clients faster. We collaborate to win together and share our successes.
• We are ETHICAL – We behave with integrity at all times and assume positive intent, building trust through responsible actions and honest relationships.

Please let us know if there’s anything we can do to make the process easier for you. You can reach us at [email protected].

We’re an equal opportunity employer. All applicants will be considered for employment without attention to age, ethnicity, religion, sex, sexual orientation, gender identity, family or parental status, national origin, or veteran, neurodiversity or disability status.